Understand the online shopper


An in­-depth picture of your shopper and their shopper journey. Who is your online shopper? When do they shop? How often? mySupermarket helps brands answer the behaviours of their online and offline shoppers. 

Want to learn more?  Contact us  

Our Services

  • Customer profile report ­helping you understand who your shopper is.
  • Customer preference report – what brands / categories does your audience buy and have a high index to.
  • Search term analysis to identify the most popular, associated and misspelled words in your category. Also, which search terms are used when researching your brands to then buy in store?
  • A/B test a full site planogram
  • Shopper Journey Report ­to understand where consumers are searching for your brands e.g. favourites, search, department etc.
  • Click stream analysis ­highlighting the frequency, day and time of purchase.

Who is This For?

  • Brand Managers
  • Marketing Directors
  • Channel Managers
  • Heads of Consumer Insights
  • Directors of eCommerce


Case Study

Get in Touch

Contact us today to learn how mySupermarket can increase your Brand & Category Performance